Domain sold for record price: 892,000 Euro

The German domain name was sold today for 892,000 Euro (approx 1.14 million US$). ‘Kredit’ is the german word for ‘loan’, a very valuable keyword in targeting consumers seeking loans online.

The domain was bought by Unister GmbH from the Abacho AG. It is the highest price ever for a domain sale of the country top level domain .de. Previous examples of .de-domain sales for high prices were for 320,000 Euro or for 200,000 Euro.

Abacho AG still owns the domain and said it plans to sell that domain through Sedo, too.