Video panel on p2p lending at Le Web with Samir Desai, CEO of Funding Circle, Renauld Laplanche, CEO of Lending Club and Raffael Johnen, CEO of Auxmoney.
Lendingclub
The Lending Club Story
‘The Lending Club Story‘ is the new Kindle ebook written by Peter Renton. It covers the interesting development of Lending Club from a p2p lending startup to a company that has issued 1 billion US$ p2p loans. The process is explained for new lenders and borrowers and the story of selected borrowers and lenders is shared.
Best of all: You can download it free for the next four days at Amazon.com and Amazon.co.uk.
Peter Renton writes the very informative blog LendAcademy where he shares advice for Prosper and Lending Club lenders.
How Do the Efforts of Prosper and Lending Club in Search Engine Marketing Compare?
Internet ventures are dependant to a certain degree to new visitors that are referred to them via search engines. A visitor that did a search on a very specific search term, e.g. ‘get a personal loan’ will have a very high chance to sign up if after that search he is introduced to the Prosper or Lendingclub website. There are tools that measure how ‘visible’ a domain is on Google and other search engines providing an index chart, that allows to compare the visibility of several websites.

Prosper’s visibility index (blue line) is much higher than Lendingclub’s. Prosper.com ranks good for more and more important keywords in organic search rankings. Organic search means, that Prosper shows in a the search results at search engines that are not paid ads. But which search terms do the actually rank for? Continue reading
Growth and other Recent News in P2P Lending
Zopa has announced that it reached the milestone of 150 million GBP in loans facilitated. Zopa says the new loan volume per month accounts for between 1% and 2% of new personal loan volume made in the UK.
P2P lending service Lending Club announced yesterday that it has been selected as a World Economic Forum 2012 Technology Pioneer. Lending Club was selected from amongst hundreds of applicants from around the world that hold the promise of significantly impacting the way business and society operate.
Both Lending Club and Prosper did continue their growth of monthly loan volume origination in August (Sociallending.net has charts and company comments).
Lending Club Gets $25M More Funding
P2P Lending service Lending Club has raised another 25 million US$ funding.
Union Square Ventures led the Series D round and joins Lending Club as a Board Observer. All existing venture investors participated in the funding round.
“We are thrilled to welcome Union Square Ventures as an equity partner,†said Lending Club CEO Renaud Laplanche. “While we did not need additional funding, we could not pass up the opportunity to work closely with the USV team and their network of companies. USV will be instrumental in continuing to accelerate Lending Club’s growth and in leveraging our technology platform and network effect to simultaneously reduce the cost of credit to borrowers and enhance investors’ returns.â€
The new funding brings Lendingclub’s total funding to 77.7 million US$.
(source: press release)
A Guide to US Regulation on P2P Lending
Ever wondered how p2p lending is regulated in the US in detail? The new GAO report ‘Person-To-Person Lending: New Regulatory Challenges Could Emerge as the Industry Grows‘ has all the details and covers the situation of Prosper, Lending Club and Kiva. It also reviews possible regulatory changes.